About Tech Builders
We started Tech Builders because businesses deserved better than this.
Too many small and medium businesses are sold technology by people who don't understand how a business actually runs. We built Tech Builders to be the trusted partner we wished existed — one team, plain English, technology that genuinely helps.
Tech Builders isn't a traditional IT support company, a telco reseller, a web agency, or an AI startup. We're something different — a single, trusted partner across every part of business technology, from AI and software to networking, cybersecurity, websites and home automation.
We work with restaurants, builders, retailers, medical practices, hoteliers and professional services firms across Australia — businesses that don't want to become technology experts. They just want technology that works, explained by people who understand how their business actually operates.
What we believe
How we work, on every project
Plain English, always
If we can't explain it simply, we haven't understood it well enough ourselves.
Independent advice
We're not tied to any vendor. Our recommendations are based on what's right for you.
Honest, even when it costs us
If something isn't worth doing yet, we'll tell you — even if that means less work for us.
Genuinely useful, not just impressive
We're not interested in technology for technology's sake. Just things that actually help.
The team
The people behind the plain English
Sam Reid
Founder & Managing Director
Sam started Tech Builders after years of watching small businesses get sold technology they didn't need by people who didn't understand their business. He's spent his career translating technology into plain English.
Priya Anand
Head of Cybersecurity
Priya leads Tech Builders' security practice, specialising in practical, right-sized protection for small and medium businesses across hospitality, healthcare and professional services.
Liam Foster
Automation & AI Lead
Liam designs and builds the automations and AI tools that save Tech Builders clients hours every week — always starting with the process, never the technology.
Chloe Bennett
Head of Client Success
Chloe makes sure every Tech Builders client actually gets value from the technology they've invested in, long after the project goes live.
Let's build technology that actually builds your business.
No jargon, no pressure — just an honest conversation about what would genuinely help.